#StarBeautyAdvisor Effa reviewed this hyped-about concealer with amazing results
This comes in six shades that include a neutralising and brightening shade.
Maybelline’s Instant Age Rewind Eraser Dark Circle is a concealer that comes in 6 shades inclusive of a neutralising and brightening shade. It varies from brightener, fair, honey, light, medium and neutraliser. This concealer is packed with active ingredients such as Goji Berry and Haloxyl, which claims to reduce puffiness and the appearance of dark circles. For extremely dark circles it is suggested that you use the neutraliser and top it off with the right shade of concealer.
Beneficial ingredients in this include Lycium Barbarum Fruit Extract (Goji Berry) - Goji Berry is packed with Vitamin C that encourages the production of collagen and reduces puffiness hence as to why it claims to treat fine lines. It also contains Haloxyl, a man-made ingredient that reduces the appearance of dark circles and signs of aging.
The product comes in a glass bottle with a sponge applicator and a plastic cap. Contrary to the highly-raved benefits of this concealer, the sponge applicator seems to have sent the hygiene-conscious makeup community off the rail due to the constant use of the sponge that might accumulate bacteria. Although Maybelline has claimed that the applicator is treated with anti-microbial, it still raises a certain level of uncertainty about the hygeine. However, you are able to remove the sponge and afterwards blend the product using a brush or your finger.
Regarding the formula, I am taken by the fact that it lasts up to 7-8 hours and the concealer has a lightweight consistency yet it provides a buildable medium to full coverage. Apart from that, I’d recommend using an under eye moisturizer before application and this is for anyone with dry skin to prevent feathering and sinking into fine lines under the eyes.
Unlike certain moderately creamy concealers that still crease, this concealer does not do that and it doesn’t settle into fine lines. This concealer justifies longevity up to 7-8 hours of wear. The packaging itself is extremely handy to carry around throughout the day and the lightweight and creamy consistency does not become a hassle when it comes down to blending.
However, for some, the sponge applicator might be a turn off due to the fact that its not the most hygienic option. Eventhough I absolutely love the packaging, the cap is not very sturdy as it tends to come off quite easily.
Despite that minor issue, it's not a deal breaker and I would repurchase this concealer since it does such an excellent job in concealing and the longevity deserves a round of applause since it is a very affordable product.